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Google Ads Campaign for OnTime Moving Company

Client

OnTime Moving Company

Budget

2080 CAD per month

Conversions

57+ qualified leads per month

Project Team

Advertising Strategy Manager, Advertising Execution Specialist, Copywriting Specialist, SEO Expert, Data & Analytics Specialist, Advertising Project Manager

Project challenges

The challenges we had in this project

Competing with high-budget moving companies in a competitive Toronto market
Improving conversion rates while maintaining cost efficiency
Filtering out low-quality leads and optimizing ad targeting
Reducing cost per conversion while increasing customer bookings
Ensuring a steady flow of 65+ conversions per month

Project Story

A Short Story About This Project

OnTime Moving, a professional moving company based in Toronto, aimed to increase its monthly bookings through Google Ads. With a budget of 3,000 CAD per month, they needed a strategic approach to maximize qualified leads while keeping the cost per conversion low.

Project Process

know About Our Projects Process

To achieve this, Hamed’s team implemented a data-driven advertising strategy, focusing on:
✅ Precise Audience Targeting – Displaying ads only to potential customers actively searching for moving services in Toronto.
✅ High-Intent Keywords – Optimizing for “best movers in Toronto,” “professional moving services,” and “affordable moving company near me.”
✅ Ad Copy Optimization – Creating compelling ads with strong CTAs to increase click-through and conversion rates.
✅ Landing Page Improvements – Ensuring a fast, mobile-friendly experience with clear service offerings.
✅ Smart Bidding Strategy – Adjusting bids dynamically to get the most conversions at the lowest possible cost.
✅ Negative Keyword Filtering – Blocking irrelevant searches (e.g., “cheap DIY moving,” “moving truck rental”) to reduce wasted ad spend.

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