SEO For Silvertouchrenovation

Client

silvertouchrenovation

Website

https://silvertouchrenovation.com/

Project Team

SEO Manager, Content Strategist, On-Page SEO Specialist

Execution Duration

9 Months

Project challenges

The challenges we had in this project

The challenges we had in this project

Low visibility on Google and difficulty attracting qualified leads.
No connections to Google Search Console, Google Analytics, or Google Tag Manager.
Unfocused, non-goal-driven content.
Inconsistent internal linking across pages and posts.
Missing/unclear meta descriptions and headlines.
No defined website goals or conversion paths (e.g., phone calls, forms).

Project Story

A Short Story About This Project

Silvertouch approached Semicolon to improve lead generation and requested a complete website audit. We identified critical tracking and on-page SEO gaps, then rolled out a structured roadmap. By fixing tracking, sharpening content around user intent, improving internal linking, and optimizing titles and meta descriptions, we moved key service keywords onto Google’s first page within about 9–12 months—resulting in more visibility and easier paths for visitors to call.

Project Process

know About Our Projects Process

Audit & Tracking Setup – Connected Google Search Console, Google Analytics, and Google Tag Manager; defined conversions (calls, forms).
Goals & Strategy – Set clear website goals and a local SEO strategy focused on renovation services in Coquitlam.
Content Overhaul – Rewrote/created intent-driven service pages and supporting articles; added strong headlines and clear CTAs.
On-Page SEO – Implemented keyword-aligned titles and meta descriptions; clarified H1–H3 structure.
Internal Linking – Built a consistent internal link framework so related pages support each other.
Measure & Iterate – Monitored performance in Search Console/Analytics and refined content and linking to keep improving rankings.

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