To achieve this, Hamed’s team implemented a strategic ad campaign focusing on:
✅ Precise Commercial Targeting – Displaying ads only to businesses, construction managers, and event organizers searching for CCTV solutions.
✅ High-Intent Keywords – Using search terms like “job site security cameras,” “commercial CCTV installation,” and “event surveillance system.”
✅ Ad Copy Optimization – Writing clear, action-driven ad headlines to emphasize business security needs and 24/7 surveillance benefits.
✅ Landing Page Refinement – Ensuring a high-converting page with clear pricing, features, and a strong call-to-action (CTA).
✅ Smart Bidding Strategy – Optimizing bids for maximum conversions at the lowest possible cost.
✅ Negative Keyword Filtering – Blocking irrelevant searches like “cheap home security cameras” to prevent wasted ad spend.
By fine-tuning targeting strategies and ad copy, Tech Security USA successfully attracted serious commercial clients while keeping the cost per lead manageable. The campaign is now set up for continuous improvement and scalability, ensuring steady business growth in the commercial security sector.
